Empower Yourself – The Art of Being Confident & Assertive

Details Price Qty
Non-Academy Membersshow details + £279.00 GBP*  
The Academy Members (£195.00 GBP) is available to members only. On Sale

* price does not include taxes

  •  18th June 2024
     9:30 am - 4:00 pm

Course Overview:

Some people confuse assertive behaviour with aggression, and mistakenly think that to assert yourself is to stand your ground and refuse to compromise in any way. Assertiveness is a behaviour we can use when communicating and interacting with others. It's a way of treating others as equals and 'standing up for your rights without violating the rights of others'. This includes tactfully, justly, confidently, and effectively expressing our preferences, needs, opinions and feelings. Assertiveness is a skill that can be learned and will contribute to your effectiveness in work. This course will support delegates by building their confidence and self-belief to deal with situations outside their comfort zone. To ensure that delegates can influence a situation or person with more self-confidence and personal impact by using effective assertiveness skills.

Target Audience:

This course is for anyone who needs to influence others and manage their relationships at work more effectively.

Course Objectives:

  • What is assertiveness and what are the benefits?
  • Distinguishing between assertive, aggressive, and passive or submissive behaviour
  • Exploration of why people behave the way they do
  • Why we feel the way we do - the importance of perception
  • Using assertive and positive language to make your message clear
  • Describe the assertive rights
  • Use several effective assertiveness tools & techniques to best suit the situation
  • Exploring the strengths and weaknesses of your natural communication style
  • Adapting the way, you communicate to deal confidently with a particular person or situation
  • Making the very best first impression when you meet someone for the first time

Course Content:

  • Psychological safety - concept and team health check
  • The need for assertiveness - identifies situations where you would like to be more assertive
  • Exploration of Submissive, Assertive, Aggressive and Passive Aggressive behaviour
  • Tackling the barriers to assertiveness
  • Self-assessment of communication style
  • Review of our current communication with stakeholders
  • Rights and Responsibilities
  • 10 assertive rights
  • Building rapport to build and maintain relationships
  • Range of Assertiveness Techniques
  • Case studies practical session
  • Practical communication challenge
  • Demonstrating that you CAN communicate and act confidently!


Venue Phone: 01685 884175

Venue Website:

Aberdare Enterprise Centre, Depot Road, Aberdare, Rhondda, Cynon, Taff, CF44 8DL, United Kingdom